Visa: Money Is Changing
Continuing the success of the award-winning Money is Changing campaign, we shifted the platform to give women the tools, vocabulary, and confidence to make money work for them.
Role: Art Direction, Concepting, Execution
Using the framework of our Money Is Changing campaign for Visa we amplified the voices of women in the film industry during their busiest time of year, award season.
We used data to continue to shine a light on the importance of talking about money and what women may lose when they don’t.
